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Series Podcast: The Economic Crash

Posted November 17th, 2008 by Matt Morgan

requirement_podcast_200.jpgWe are pleased to announce our first Podcast as part of the new series “The Economy and Business Analysis.”

In this Podcast, Keith Barrett joins me as we look at the reality of this world-wide economic crisis, and how business analyst investment aligns with IT spending patterns.  This Podcast reviews the top 3 IT spending trends discussed at Gartner’s ITXpo in October in Orlando, Florida.  Gartner’s ITXpo is the industry’s largest CIO/Director oriented show for the Fortune 500.  Over 6000 people attended this year’s show, and the CIO round-tables where incredibly insightful.

In addition,  Keith and I look at how Requirements optimization (and Business Analyst empowerment) is a key area that directly addresses the top three IT spending trends outlined at the Gartner ITXpo show.      Keith and I look at some public statements from Carnival Cruise line regarding how they chose to purchase a business analyst solutions to help align IT and business in these difficult times.

In closing, we also discuss some developments at RQNG and JonathanBabcock.com.

You can download it here.

Matt Morgan is the Chief Marketing Officer at Blueprint. Matt is a 15 year marketing and product professional whose tenure includes almost a decade at Mercury Interactive, where he was the Director of Product Marketing and oversaw Mercury's Quality Management and Performance Management products. In this role, Mr. Morgan drove the teams that created and launched many net-new products, including Mercury Functional Testing, Mercury Business Process Testing, new versions of Mercury QuickTest Professional and WinRunner, and the Mercury SAP and Oracle Test Accelerators for BPT.
← A New Series: The Economy and Business Analysis
Analyst: Spending is Required for IT Cost Savings →

Comments

2 responses so far ↓

  • 1 James Welton // Nov 18, 2008 at 8:46 am

    Great podcast. I forwarded it to my Director and we have been trying to justify a longer time window for requirements analysis and some more headcount. I would like to see a template for a business case if you could share one.

  • 2 Richard // Nov 18, 2008 at 11:26 am

    I am using this Podcast to help educate my team. We need to know the impact we can have.

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